PUPIL: International Journal of Teaching, Education and Learning https://www.grdspublishing.org/index.php/PUPIL <p><strong>ISSN</strong> <strong>2457-0648</strong></p> Global Research & Development Services Publishing en-US PUPIL: International Journal of Teaching, Education and Learning 2457-0648 <p><strong>Copyright of Published Articles</strong></p> <p>Author(s) retain the article copyright and publishing rights without any restrictions.</p> <p><a href="https://creativecommons.org/licenses/by-nc/4.0/" rel="license"><img src="https://i.creativecommons.org/l/by-nc/4.0/88x31.png" alt="Creative Commons License" /></a></p> <p>This work is licensed under a <a href="https://creativecommons.org/licenses/by-nc/4.0/" rel="license">Creative Commons Attribution-NonCommercial 4.0 International License</a>.</p> E-LEARNING ADOPTION FACTORS AMONG FSJES STUDENTS IN FEZ, MOROCCO: A SURVEY INSPIRED BY UTAUT https://www.grdspublishing.org/index.php/PUPIL/article/view/2562 <p><em>This article discusses the results of a research study conducted in the field, examining the factors influencing the uptake of E-learning platforms among students at the Faculty of Legal, Economic, and Social Sciences (FSJES) in Fez, Morocco. The study utilizes the Unified Theory of Acceptance and Use of Technology (UTAUT) as its theoretical foundation. The methodology employed in this study utilized a quantitative approach to collect measurable and objective data regarding the factors influencing the adoption of E-learning. A sample of 144 students participated, responding to electronic questionnaires designed to assess key dimensions of the UTAUT model, such as expected performance, perceived effort, social influence, and ease of use. Interpreted through the lens of UTAUT, the results provide significant insights into the factors influencing E-learning adoption among FSJES Fez students. These findings enhance the understanding of determinants specific to this student population and institution, offering avenues for targeted interventions to promote successful E-learning adoption.</em></p> Hicham Ouzif Hayat El Boukhari Copyright (c) 2024 https://creativecommons.org/licenses/by-nc/4.0 2024-09-16 2024-09-16 8 3 01 20 10.20319/pijtel.2024.83.0120