Go TAB, Lim VNV, Albao MO, Baylon DP. DELVING INTO BEHAVIORAL FINANCE: UNCOVERING THE LINKAGE BETWEEN INVESTMENT PREFERENCE, INVESTOR’S PROFILE, PERSONALITY TRAITS, RISK PERCEPTION, AND INVESTMENT GOALS. pijss [Internet]. 2020 Nov. 13 [cited 2024 May 13];6(03):18-39. Available from: https://www.grdspublishing.org/index.php/people/article/view/56